LowCali POS campaign
Lowcali needed a fresh, colourful in-store campaign setup to support product visibility and sampling for its zero-sugar vitamin drink range. Emerson10 produced a flexible POS campaign using Faster Display systems and branded add-ons to create strong retail visibility across different store environments.
- Fasterdisplays©
- Faster popup demo table
- Addons
The result:
The Lowcali POS campaign created a bright, flexible, and shopper-friendly in-store presence. The final setup helped Lowcali increase brand visibility, create a dedicated product zone, support tastings and shopper interaction.
Project Gallery
The challenge
The drink category is crowded, colourful, and competitive. Lowcali needed branded displays that could pull attention from shoppers before the product disappeared into the usual shelf chaos.
It needed a format for direct shopper interaction, where the product could be introduced, tasted, and explained in a simple retail-friendly way.
Some locations needed a compact display. Others needed stronger campaign visibility with extra branded elements. The POS system had to be flexible enough to adapt without turning every store into a custom engineering tragedy.
The solution
Emerson10 created a Lowcali POS campaign system using Faster Displays, Faster Pop-up Demo Tables, and branded add-ons. Faster Display gave the campaign a clear product presentation point in-store, with branded surfaces, strong visuals, and space for Lowcali’s drink range.
Faster Pop-up Demo Table supported sampling and tasting activities, giving promoters or store teams a practical branded setup for shopper engagement.Add-ons helped extend the campaign message across the retail environment, using extra brand elements to reinforce product benefits.
Together, the elements created a campaign setup that could be used as a standalone display, a sampling station, or a larger branded retail zone.